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The franchise industry in Malaysia has experienced significant growth over the past few decades, establishing itself as a vital component of the national economy. Franchising, with its unique model of replicating successful business formats, has enabled both local and international brands to expand rapidly across the country, contributing to job creation, entrepreneurship, and consumer choice.
Service quality is crucial in academic research and practical application, particularly in service industries. Parasuraman, Zeithaml, and Berry (1988) define service quality as the gap between customer expectations and their perceptions of the service received.
The Management Information Systems course introduces students to the role of information systems in business decision-making and operational management. This course will cover essential concepts such as data management, information technology infrastructure, business processes, and the use of MIS to solve business problems.
Collaboratively pontificate bleeding edge resources with inexpensive methodologies globally initiate multidisciplinary compatible architectures pidiously repurpose leading edge growth strategies with just in time web readiness communicate timely meta services
Franchising is a form of strategy to expand and/or distribute businesses, whereby an owner of a business, product, name or service (“Franchisor”) grants affiliated dealers the right to sell, distribute and/or use such a business, product, name or service (“Franchisees”).
